Why Are Escape Rooms So Popular in the UK?

Why Are Escape Rooms So Popular in the UK?

With the world almost as it once was before lockdown, its only natural people are venturing out to find new and fun activities to take part in. As an established and well-loved host of escape rooms, we at Escape Now are here to answer the question ‘ Why are escape rooms so popular in the UK?’

What is an escape room?

An escape room is a challenge-based activity in which you and your team are locked within a room or rooms, and have to solve various puzzles in time in order to escape, thereby winning the challenge.

Escape rooms have origins in Live Action Role Playing, or LARPing, which is an experience during which players role-play as characters from games or historical events.

They also have origins in online “point and click” escape-the-room games, wherein players could solve puzzles, combine items, and escape out of a virtual room from the comfort of their own home.

Other inspirations include traditional scavenger or treasure hunts and interactive theatres such as haunted houses or murder mystery dinner shows.

Are all escape rooms unique?

Escape rooms are all the same in concept. The concept being that there is a space you have to get out of, and in order to get out, you must solve puzzles and clues to escape. That being said, the delivery of the concept is unique to almost every escape room.

The settings, scenario and story that you follow will be unique to each escape room you visit, with their own levels of difficulty and unique set of challenges, in that sense, escape rooms are unique.

Why are escape rooms so popular in the UK?

There were around 1500 recorded escape rooms available in the UK alone in 2021, 2 years on, this number will have only increased. But what exactly has made escape rooms so popular?

Escape rooms provide an alternate style to your typical day out. Sure, hanging out with your friends is great, maybe you go to the movies, eat some food, you may even want to do things like assault courses or hikes together. But usually, these activities may be too expensive or far away.

Escape rooms like Escape Now provide an affordable, fun and unique way of spending time with your loved ones, focusing on working together, thinking on your feet and putting yourselves in situations you may never have experienced together before.

The result is a deeper appreciation for each others skills, some funny stories, along with a less intensive way of trust building, making escape rooms a great idea for corporate team building exercises, or even a fun way to break the ice on a first date!

Escape rooms are so popular in the UK because they provide so much with a simple concept, its accessible to almost everyone.

Escape Now challenges

Why are escape rooms so popular in the UK?

At Escape Now, we have different challenges guaranteed to get you thinking! Here are three we offer, they are as follows:

Sherlock´s Secret (Challenge level : Difficult)

In a city that breathes uncertainty, a gloom lures over 221B Baker St as Sherlock Holmes has been abducted by the very killer he was chasing. What possibly could have happened?

To find Mr Holmes we are recruiting only the best detectives in the city to solve the mystery and find Mr Holmes before it’s too late. The odds are against you and time is running out, can you find Mr Holmes in time?

A serial murderer is on the loose, and Holmes and Watson have been on the case. In typical fashion, however, Holmes was struck with a breakthrough deduction and ran off.

Thinking Holmes had simply solved the case and gone back home, Watson followed shortly behind. But when he arrived at 221B, there was no trace of Holmes – only a note left on the desk, written in the same strange code the killer has been leaving at the scenes of the crimes.

Unable to solve the case himself, Watson recruits a top team of forensic investigators to assemble at 221B Baker St, solve the case before time runs out and save Sherlock from the sadistic killer.

Haunted Hollow (Challenge level : Medium)

Ten years ago, Mr Hollowhill vanished without a trace, leaving only his ramshackle house behind. Though his disappearance was suspicious, the case eventually went cold.

Mr Hollowhill vanished without a trace, leaving only his ramshackle house behind. Though his disappearance was suspicious, the case eventually went cold. Recently however, the house was seized by the bank, auctioned and bought at a steal by investors only wishing to sell it off.

Knowing nothing of the house’s troubled history, the renovators believe this to be a simple job, but they don’t know what they’re in for. This house holds many more secrets than first thought, and some of them are deadly. Just who was Mr Hollowhill? Where did he go? Dare to enter?

Cyberwarfare (Challenge level: Medium)

The cyborg world has taken over from humans! Created by humans, the cyborg have gained self awareness and spread into millions of computer servers across the world!

You have joined the rebel army to take down the cyborgs. The task is to infiltrate the cyborgs’ main facility and destroy the system from within. The rebels have found an algorithm which can take down the security system for only 1 hour, this is your opportunity to take down the cyborgs otherwise the human race will cease to exist.

Head over to our site to book your escape room today!

Who are escape rooms for?

Everyone is welcome to participate in our escape rooms, this includes:

  • FAMILY & FRIENDS – Experience a real-life adventure with your friends and loved ones. Spend time with each other in a new environment that requires teamwork and communication.
  • TOURISTS – Brighten your trip with an unforgettable experience.
  • GAMERS – Level up your coordination, speed and creativity as we bring your fantasy games into reality, a must-try for any level of avid gamer.
  • CORPORATE – A perfect place to test your teamwork, communication skills and critical thinking. An ideal and safe way to refine a perfect working environment.

*A note for people with health conditions

Please consult a doctor before reserving your place. Some of the Escape Now escape rooms include UV light, tiny and dark spaces. People with heart conditions, physical disabilities, epilepsy, and claustrophobia are recommended not to play our games as they will find them difficult to complete. We are not responsible if your overlook this.

Always keep your health as a priority. For further info on this contact [email protected] before making a booking.

Our challenges require a minimum of 2, and a maximum of 6 people to participate. Alternatively, we offer event bookings too, ideal for corporate team-building! Event bookings range from 10-30 people.

Explore an escape room today

Explore an escape room today

Our brand-new location in the historic city of Birmingham is where you’ll find the best and latest additions to the Escape Now family. We’re pleased to announce four new rooms: Sherlocks Secret, Haunted Hollow, The Getaway, and Cyberwarfare.

In this blog, we hope to have shared some answers as to why escape rooms are so popular in the UK, whilst also sharing with you the unique challenges we at Escape Now offer. Don’t hesitate to contact us if you have any questions we can help you with.

At Escape Now we guarantee a unique experience that you won’t find anywhere else. Extensive detail and maximum immersion – we’ve got it all! Come down and see for yourself!

We love a challenge, and we hope you do too. Book today for an unforgettable, challenging, fun and unique experience!

Call us – 0121 221 2371


80 Bordesley St., Digbeth, B5 5QA

Birmingham, England

MON – THU: 10am – 8:30pm

FRI – SUN: 10am – 10pm


[email protected]

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